{HERMèS' SUCCESS HAS ACTUALLY BEEN DRIVEN BY SHORTAGE

While a lot of high-end brands drive exposure with social media sites advertising, star partnerships and style shows, Hermès which began as a saddlery and which still hand-stitches the lion's share of its natural leather bags hasn't. Its primary products have not changed much in years; it does not have TikTok, and does not offer celebrities totall